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“Nobody can give you the identity you want. You have to determine what it is, and you have to validate it yourself.”

Colleen T. Reese

Can you represent the user in a moral, accurate, and unbiased way without proper training?

Can you draw the depth and breadth in your research findings if you don’t have empathy and embodiment of passion for uncovering uncomfortable truths and latent needs?

Can anyone be a researcher?

These questions have been revolving in my head for awhile as I have moved up in my career, switched industries, and started putting more effort into networking. I’ve…


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“Anybody who travels knows that you’re not really doing so in order to move around — you’re traveling in order to be moved.”
– Picy Iyer

The piece below is a personal reflection that bridges my professional experience as a design researcher, as well as my personal perspective on life bound by my own frame of reference. My reflection is focused on the observations and encounters with local people I had luck to get to know in the past 12 months in San Francisco to Bali. This piece is not meant to answer any questions and give solutions. …


At Connected, we believe that continuous discovery is the foundation for building better products. In the “Connecting With Research” series, our design research team reflects on what is important when conducting research, and how we learn from the people who our products are built for. Investigating and establishing industry best practices, each post dives deep into a different topic related to building a human-centred research practice. This post explores the importance of confidence in your professional and personal life.

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I can’t count the number of times I was told as a young girl that having an opinion isn’t right and…

Kama Kaczmarczyk

Researcher, strategist, designer by day @connectedio. Wired reader, stargazing dreamer by night. Always a #womanintech

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